Lesson 1 - Part 1: Why should you get into the Press in the first place

Lesson 1 - Part 2: Create Press Goals

Lesson 1 - Part 3A: Get Press Attention and Make Journalist to Open Your Email

Lesson 1 - Part 3B - 5 More Strategies to Get Press Attention

Lesson 2: Create The Press Release

Lesson 3 : How to Use and Abuse Your Blog

Lesson 4: 10 things to do AFTER you get mentioned in the Press

Lesson 5: Use Your Website to Attract Journalists Attention