How To Get Press Attention For Free?
Have you ever wondered how this worked?
The Press and how to get your work featured in that shiny magazine of that Sunday broadsheet?
Do you need to start a serious savings account to make this Press thing happen?
After all, these guys are just interested in you when you have money to spend...right?
* rubbing chin *
There is truth in this for sure, after all The Media is a HUGE business BUT there is an enormous part of this particular business that looks for something you have got...and that is CONTENT.
REMEMBER THE PRESS NEEDS YOU MORE THAN YOU NEED THEM!
The Press survives not just on advertising revenue but great relevant content to increase their audience and in turn drive Sales from companies with ad budgets.
When you wrap your head around WHAT The Press need and HOW you can package what you have, it will open up a whole world of publishing possibilities.
- FREE PUBLICITY *
- MORE EYEBALLS ON YOUR WORK *
- INCREASED CONFIDENCE *
To kick start your Press Mind Shift I want to share this with you.
A video that gives you an overview of WHY you should spend time and engage with this part of your Marketing and it is not for THEM over there, this is for YOU!
This gets you thinking about WHY you should spend time in this area for your business.
But what about the HOW?
Let's look at HOW you can get attention from that journalist you have your eye on.
You know the one!
In this video you are going to learn the following:
1. How to write a juicy subject line that actually gets the journalist to open your email.
2. How to get somewhere when they do open that email.
3. How long your Press Release should be.
4. What type of image should you attach or embed with your Press Release?
5. How to sign off your email.
6. What to NEVER EVER forget to do before you send your Press Release.
Remember one thing ( well actually lots of things but here is one I want to highlight again...)
THE PRESS NEED YOU MORE THAN YOU NEED THEM!
Do not think you are not talented, polished, popular or interesting enough for journalists to engage with you.
It is HOW you package what you do and WHO you send it to that matters.
Look at Journalist like a segment of your Target Market, after all you have to 'sell' what you do to them in order to get attention.
Go for it!
The world needs to know more about you and what you do!
Please like and share this post if you know anyone that would find it useful.